As the wholesale tier continues its digital transformation, Southern Glazer’s says its SGProof e-commerce platform surpassed sales of $3 billion last year. According to the company, more than 82,000 hospitality customers placed orders on SGProof.com in 2022, purchasing more than 61,000 products and resulting in more than 17 million cases delivered. It added that sales consultants generated more than one million proposals through the platform last year, leading to millions of dollars in incremental sales and 70,000 new points of distribution.
